Essays are supposed to give enough information and featured facts. They’re supposed to tell the truth with coherence without deleting a logical and unique form.
The writer needs facts. Primary and secondary data can be used for more details. If necessary, a first-hand interview and witnessing of an event would help. The more details one gets, the better. Moreover, the writer has to be sharp to identify what details to include and what to omit. It is not just getting something to write. There must be some insight and/or added knowledge from the new work.
Write clear sentences. Remember the KISS theory of composition (Keep it simple, stupid.)
Organize data as to theme of the paper or magazine, or audience.
You’ve got to put your soul and heart into your work.
Be ready to rewrite.
A Stock of Subject Matter
The essay writer needs a stock of subject matter. In short, he/she has to be well-read. His/Her senses must be keen and free about the facts of life. Francis Bacon once said, that he took mankind as his field of study; Montaigne and Whitman made use of their lives as the subject of their work. Authenticity and freshness are markers of a good essay.